Troon Selected To Manage The Standard Club In Atlanta, Georgia By Brian Weis

Troon Selected To Manage The Standard Club In Atlanta, Georgia

By Brian Weis

Troon, the leader in club management, development, and marketing, has been selected to manage The Standard Club, a private club located in Johns Creek, Georgia, a suburb of Atlanta. Troon Privé, the private club operations division of Troon, will manage the historic club.

The Standard Club was founded in 1867 with an historic social club heritage in downtown Atlanta. The club was relocated in 1987 to its current north-Atlanta address in Johns Creek. The full service country club is located on 300-plus acres of Audubon-designated natural habitat. The club's 18-hole golf course was originally designed by Arthur Hills and opened for member play in 1987. Golf course architect Mike Riley redesigned the course in 2005 and it is now regarded as one of the top golf courses in Georgia.

"The Standard Club has a rich and storied history in Atlanta," said Michael Ryan, vice president of operations, Troon. "We are thrilled to have the opportunity to enhance an already spectacular club through Troon levels of service and proven agronomy practices, while embracing the traditions already in place at The Standard Club."

In addition to golf, the 125,000 square-foot clubhouse includes both formal and casual dining rooms, a private dining room, a banquet ballroom and patio dining overlooking the course. Member amenities include four indoor air-conditioned tennis courts, 8 outdoor clay courts, four outdoor hard courts, a state-of-the-art fitness center, as well as racquetball and basketball courts. The club's swimming pool complex was recently renovated and features a pool, waterslide and kids water mushroom.

"Partnering with Troon is a natural step in our evolution as a private club of distinction in Atlanta. Troon's extensive expertise and proven record of success will enable The Standard Club to extend its historic legacy for future generations of families to enjoy," said Mark Elgart, president, The Standard Club.

For more information on The Standard Club, visit www.standardclub.org.

Revised: 04/15/2019 - Article Viewed 11,000 Times - View Course Profile

About: Brian Weis

Brian Weis is the mastermind behind GolfTrips.com, a vast network of golf travel and directory sites covering everything from the rolling fairways of Wisconsin to the sunbaked desert layouts of Arizona. If there’s a golf destination worth visiting, chances are, Brian has written about it, played it, or at the very least, found a way to justify a "business trip" there.

As a card-carrying member of the Golf Writers Association of America (GWAA), International Network of Golf (ING), Golf Travel Writers of America (GTWA), International Golf Travel Writers Association (IGTWA), and The Society of Hickory Golfers (SoHG), Brian has the credentials to prove that talking about golf is his full-time job. In 2016, his peers even handed him The Shaheen Cup, a prestigious award in golf travel writing—essentially the Masters green jacket for guys who don’t hit the range but still know where the best 19th holes are.

Brian’s love for golf goes way back. As a kid, he competed in junior and high school golf, only to realize that his dreams of a college golf scholarship had about the same odds as a 30-handicap making a hole-in-one. Instead, he took the more practical route—working on the West Bend Country Club grounds crew to fund his University of Wisconsin education. Little did he know that mowing greens and fixing divots would one day lead to a career writing about the best courses on the planet.

In 2004, Brian turned his golf passion into a business, launching GolfWisconsin.com. Three years later, he expanded his vision, and GolfTrips.com was born—a one-stop shop for golf travel junkies looking for their next tee time. Today, his empire spans all 50 states, and 20+ international destinations.

On the course, Brian is a weekend warrior who oscillates between a 5 and 9 handicap, depending on how much he's been traveling (or how generous he’s feeling with his scorecard). His signature move" A high, soft fade that his playing partners affectionately (or not-so-affectionately) call "The Weis Slice." But when he catches one clean, his 300+ yard drives remind everyone that while he may write about golf for a living, he can still send a ball into the next zip code with the best of them.

Whether he’s hunting down the best public courses, digging up hidden gems, or simply outdriving his buddies, Brian Weis is living proof that golf is more than a game—it’s a way of life.